"Baby Teeth Matter" promotes the promotes the importance of good oral health during a child’s early years.
Why baby teeth matter
Many people think baby teeth don’t matter because they’ll eventually fall out. The truth is baby teeth DO matter. Primary or baby teeth are very important to a child’s early physical, social and emotional development. The WDA “Baby Teeth Matter” message promotes the importance of good oral health during a child’s early years. It also reminds the general public of oral health’s importance to overall well-being.

How to prevent early childhood cavities
Baby tooth decay is a serious, infectious and transmissible disease that can spread quickly and lead to infection without proper precautions. Early childhood caries (cavities) are preventable. Click for tips to prevent cavities in baby teeth.

Promoting early childhood dental health: Resources for state dental societies and professionals
The WDA is pleased to offer state dental associations and individual dentists several licensing options for Baby Teeth Matter campaign materials and the Dental Home continuing education kit. Click for more information.