Build your referral base by promoting your professional services to general dentistry colleagues with an ad in the specialty listing in the WDA Member Directory and Practice Guide.

This listing premiered in 2007 and was developed in response to member requests for a listing of specialists to refer patients to as needed. The Member Directory and Practice Guide is also posted in its entirety on WDA.org.

Members who practice in an American Dental Association recognized specialty can place a “business card” style ad (maximum size of 3 1/2 x 2 inches) in this section which is organized by specialty and county. Ads will be accepted for the following ADA-recognized specialties:

• Dental Public Health
• Endodontics
• Oral and Maxillofacial Pathology
• Oral and Maxillofacial Radiology
• Oral and Maxillofacial Surgery
• Orthodontics and Dentofacial Orthopedics
• Pediatric Dentistry
• Periodontics
• Prosthodontics

The deadline to place your ad is Jan. 7, 2008. Rates are $75 for each ad when providing a high resolution pdf of your business card, $85 when providing a hard copy to scan and $100 to have an ad created similar to the sample above or editing of a hard copy ad. You will be billed upon publication.

• Download a specialty advertising rate card