GKAS is only three days away! Please contact the WDA with any last-minute questions or requests at 800-364-7646 or send e-mail.
To date, 12,780 dentists nationwide (350 from Wisconsin) are joining 36,490 other volunteers to provide care to 322,885 children for the eighth annual GKAS national children's dental access day.
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Press releases launched
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The WDA launched five regional press releases and one statewide release today detailing GKAS activities across Wisconsin. Those who registered their event(s) with the WDA were included in their respective regional release.
This year's press releases include hyperlinks to help reporters quickly locate background information and become more familiar with WDA issues.
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Tools to help with media inquiries
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If you are contacted by the media about your GKAS event, the WDA has resources to help:
- Media talking points
Includes facts on GKAS 2010, a brief history of the nationwide program and WDA core messages on Medicaid/BadgerCare programs.
Contact WDA Director of Public Relations Carol Weber at 866-431-9624 (toll-free, direct) or cweber@wda.org for assistance with responding to the media.
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Photo consent form
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A parent or guardian must give permission for pictures to be taken of a child undergoing treatment at a GKAS event.
The WDA general GKAS waiver form includes photo consent.
The WDA welcomes photos from your event to feature online in the WDA.org GKAS photo gallery and in an upcoming issue of the WDA Journal. Send digital photos to Managing Editor Emily Bultman at ebultman@wda.org.
Please provide a brief description of the photo and the photographer's name for appropriate credit.
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Post-GKAS promotion to local media
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Help the WDA continue building media awareness of this important charitable care event and the dental access problems faced by many Wisconsin children by submitting a post-GKAS press release to your community newspapers, radio and/or TV stations that highlights details of your event and offers photos.
Fill in the blanks to customzie for your GKAS efforts; boilerplate shows this information in bold for easy reference, but put in standard font and then e-mail the release as a Word document to media outlets in your community.
Suggested subject line: Local volunteers provide dental care to low-income children
Writing a letter to the editor about your GKAS event can be done in addition to or in place of the press release. Feel free to incorporate basic GKAS facts from the WDA release. Remember, most letters are limited to 250 – 350 words; verify letter submission policies on newspaper Web sites.
Please also share with WDA Director of Public Relations Carol Weber at cweber@wda.org.
Find newsroom e-mail addresses on media Web sites. Thank you for helping the WDA spread the word about GKAS!
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